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The LEGO Group and Sphere Studios Turn LA Sphere into a LEGO Star Wars Death Star to mark the reveal of the new LEGO SMART Play Platform

A first-of-its-kind LEGO® Star Wars–themed live interactive game experience debuted on the Exosphere of Sphere in Las Vegas last night. Created by Sphere Studios for the LEGO Group, and in collaboration with Disney Consumer Products and Lucasfilm, the experience celebrated the Consumer Electronics Show (CES) announcement of LEGO SMART Play™, a new play innovation that brings LEGO creations to life like never before. The first building sets featuring LEGO SMART Play™ will be Star Wars™ themed.

Alt text: A nighttime promotional scene featuring a large LEGO Star Wars–style starfighter model displayed on a black stage. The spacecraft is built mainly from light gray and white LEGO bricks, with a broad, flat body and four cylindrical engines, two on each side, extending outward on wing-like struts. Small black circular elements suggest engine intakes, and a tiny red detail sits on top of the central cockpit area. Behind the model rises a huge spherical building glowing in purple light, visually resembling the Death Star. Across the sphere, large white text reads “SMART PLAY” with marquee-style dots inside the letters, and below it, “THE EXPERIENCE.” Light fog drifts around the stage, and city buildings with warm yellow lights are visible in the background, reinforcing the dramatic, futuristic nighttime atmosphere.

The experience brought the interactive nature of LEGO SMART Play™ to life on an incredible scale during CES 2026, transforming the 580,000 square foot Exosphere into a stunning interpretation of the iconic trench run scene from the film Star Wars: A New Hope.

Sphere Entertainment

Invited guests were able to step into the adventure themselves outside Sphere, taking a seat in a LEGO themed X-wing cockpit to feel the thrill of “blowing up” the LEGO Star Wars Death Star, displayed on Exosphere, the world’s largest LED screen.

This interactive experience was created to mark the launch of LEGO SMART Play™. Unveiled at CES 2026, LEGO SMART Play™ represents the most significant evolution of the LEGO System-in-Play since the debut of the LEGO Minifigure in 1978 — redefining what creative play can be.

Powered by the innovative LEGO SMART Brick, which is packed with pioneering, world-first technologies, LEGO SMART Play™ is a groundbreaking new platform that brings LEGO creations to life like never before.

Source: LEGO News

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Victor Dima

Owner and Founder at victordima.net
Victor Dima is a Blind Gaming Journalist and Accessibility Ambassador, Living in Oslo with his wife Alina. Victor was the first journalist in Romania to receive the PS5 & the PS VR2 from PlayStation. He is also working closely with Xbox Nordic and other game publishers such as Ubisoft, Ea, Bungie, Activision, blizzard, square Enix, Capcom, Rockstar Games, Sega, PlayStation studios, WB Games, Bethesda and many others. With over 12 years of experience covering the Gaming Industry, he started victordima.net in 2013 and since February 2022 all his articles are posted in English in order to reach a more global audience. He is the owner and founder of the highly successful PlayStation Fans Romania Facebook Community, the largest independent source for PlayStation News in Romania, on social media with almost 35.000 followers. Victor is also running theAudiobookBlog.com. You can reach Victor at contact@victordima.net

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